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Our blog: Information & studies on the Japanese market
Mercari: The Japanese giant of second-hand sales in full expansion
Discover Mercari, Japan’s top second-hand marketplace. Trends, stats, and innovations shaping e-commerce.
MARKET STUDIES
Online advertising spending in Japan
In 2022, advertising spending in Japan totaled more than 7,000 billion yen, up 4.4% year-on-year (55.5 billion euros).
MARKET STUDIES
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